Record Details
Record ID
assca:244
Title
Joy Fusion: littleME 皂皂波 = Joy Fusion: littleME soapball
Type of Work
Final Year Project/Work
Collection
A&SS Creative Arts Student Works
Contributor
Leang, Yi Ching 梁伊澄 (group member)
Chan, Oi Lum 陳靄霖 (group member)
Ng, Hilary 伍詩齊 (group member)
Lau, Man Ying Janet 劉文英 (supervisor) 
School / Unit
School of Arts and Social Sciences (A&SS) 
Department
Department of Creative Arts
Program
Bachelor of Arts with Honours in Creative Advertising and Media Design
Date
2024
Abstract
本地社企品牌Joy Fusion主要提供由復康人士手工製作的不同產品。

本團隊為加強塑造品牌的特色及形象，以JOY為基礎，設計了全新的吉祥物。除了主力推廣產品「littleME皂皂波」，我們還重新設計了新的包裝禮盒系列「Soaprise」，旨在提升品牌知名度、打造製作肥皂的專業形象，並傳遞「推動社會共融」的品牌理念。此外，亦計劃透過推廣活動「JOY登陸地球快閃店」，吸引更多廣告受眾。
Type of Resource
Image
Language
Chinese
Physical Description
This work includes 4 image files.
Keywords
branding (marketing); advertising characters; soap
Access Eligibility
Public Access
Permanent Link
Object Details
Record ID
assca:245
Title
Joy Fusion: littleME 皂皂波 = Joy Fusion: littleME soapball - img1
Collection
A&SS Creative Arts Student Works
Physical Description
1 image file.
Access Eligibility
Public Access
Permanent Link