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(1 - 8 of 8)
BeCandle : Home Scent = BeCandle : 家 • 香
Effects of selfie culture on standard of beauty amongst young Hong Kong women
Explore Hong Kong young adults' perception of Big Waster social media campaigns of environmental protection = 探討香港年輕人對「大嘥鬼」社交媒體環保企劃宣傳的看法
Feel the roly poly = Feel 不倒不是 Feel 不到
MockChiller mocktail by Summi Group = MockChiller 果味特飲 by Summi Group
The impact of celebrity-product gender incongruity on female consumers' brand evaluation = 廣告代言名人與產品性別不一致對女性消費者品牌評價的影響
The use of music, lyrics and jingle in snack industry TVC = 歌詞在零食電視廣告中的應用
Xiqu Centre : a whole new experience of Cantonese Opera 戲曲中心 : 不一樣的戲曲體驗
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A&SS Creative Arts Student Works
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School of Arts and Social Sciences (A&SS)
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Department of Creative Arts
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advertising
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branding (marketing)
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advertising - psychological aspects
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advertising campaigns
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beauty culture
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beverages
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body image
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candles
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consumer behavior
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consumers - attitudes
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environmental protection
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feminine beauty (aesthetics)
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health education
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music in advertising
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operas, Chinese
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sex role
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snack food industry
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stereotypes (social psychology) in advertising
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television advertising
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