Sticksology : +1% Easy

Final Year Project/Work

A&SS Creative Arts Student Works

Department of Creative Arts

Bachelor of Arts with Honours in Creative Advertising and Media Design

2025

Sticksology is a tea stick brand from the United Kingdom. Sticksology tea sticks use 427 micro-perforations, allowing the tea to brew evenly without over-steeping.

Our team's goal is to increase awareness of Sticksology in Hong Kong, with the aim of educating the audience about tea sticks. We have designed "+ l % Easy" as our main theme, highlighting how the multi-perforation design and aluminum wrapping make tea brewing faster and easier.

To support this, we created a trial package called "SO TeaZy'' along with a series of events and promotions, enabling the audience to learn about and experience the benefits that Sticksology tea sticks can bring.

來自英國的茶棒品牌 Sticksology，其茶棒產品採用 427 微孔技術，讓茶味均勻滲透至茶湯中。

我們的團隊目標是提升 Sticksology 在香港的關注度，並增強市民對茶棒的認識。我們以「+1% Eas y」為概念，說明茶棒的多孔設計及錫紙包裝能讓茶味更快更易沖泡。

為了讓市民能體驗 Sticksology 的優勝之處，我們設計了試用包裝「So TeaZy」，並策劃了一系列的宣傳活動和實體活動，讓市民了解及直接感受 Sticksology 茶棒所帶來的便利及享受。

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English, Chinese

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A&SS Creative Arts Student Works

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